Artificial intelligence, the next frontier of automation, will be a business imperative for channel pros who want to become more agile, innovative, and competitive. By Esther Shein
ARTIFICIAL INTELLIGENCE is cutting a wide swath across nearly every industry, and managed services is no different. AI-embedded tools are being touted for their ability to help MSPs automate repetitive functions and boost productivity. For many MSPs, though, AI is still a nascent and abstract concept. Nevertheless, it is a business imperative if they want to become more agile, innovative, and competitive.
While MSPs broadly understand the value of AI, “there is still a good amount of unknown and probably some more hype than reality,” says David Tan, CTO of Syosset, N.Y.-based CrushBank, which developed an AI-based IT help desk application. There needs to be more education on how to harness and leverage the tools, he says.
Some MSPs have dipped their toes in to take advantage of automation. Georg Dauterman, president of New York-based Valiant Technology, is partnering with an MSSP that has built some AI technology “to allow us to offer more powerful security services to our clients.”
The MSSP is helping Valiant build a SOC SIEM and integrate it with the firm’s PSA tools to provide a single view of the network. That way, when alerts come in that the system indicates should be investigated, they can be remediated more quickly, Dauterman says.
Advanced cybersecurity is an area where AI can be very beneficial to MSPs by proactively identifying and neutralizing threats, agrees Rahul Joshi, CTO of CSS Corp, a customer experience and technology services provider with U.S. headquarters in San Jose, Calif.
The emerging category of AIOps uses AI and automation to enhance IT operations. For instance, AIOps can help MSPs with alert and incident correlation by combing through large amounts of data to determine what alerts are false and which ones need attention, Tan says.
And in the case of one CSS customer, “we have achieved a 60% reduction in TCO … [and] 99.999% availability across web-hosting platforms through enhanced observability and controllability” enabled by their AIOps platform, Joshi says.
CSS Corp is now Movate